Neuroscience Stroke Campaign
CONCEPT: “A STROKE…IN REVERSE…”
What if the effect of a stroke could be completely reversed? In Kentucky, where thousands are killed by strokes each year, this is potentially life-changing news.
For UK HealthCare’s Kentucky Neuroscience Institute, this campaign visually rewound the clock on a stroke event, showing the power of advanced medicine to impact recovery, not only for the high numbers of at-risk Kentuckians but also for rare instances of stroke in otherwise healthy young adults. The accompanying digital ad and content campaign drives branded awareness of risk factors and prevention.
ON SET: BEHIND THE SCENES
CAMPAIGN ADS: DIGITAL